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Best Frase Alternatives (2026): 5 SEO Writing Tools Compared
Affiliate disclosure: Supa may earn a commission if you sign up through links on this page, at no extra cost to you. NeuronWriter, Scalenut and Koala pay us a recurring commission for as long as you stay a customer. Frase and Writesonic pay us a recurring commission for your first 12 months. Surfer pays us a one-time commission. No company reviews or approves this page, and commissions don't decide our rankings.
Frase has grown from a content brief tool into a platform that runs what it calls "the whole content loop": research, writing, publishing, AI Visibility tracking and Content Guard. That's a lot for $39/mo billed yearly. Still, Frase Starter's 10 articles and single seat are tight for many sites, and some buyers just want a cheaper optimizer, a bigger team allowance or more articles for the money.
Here are five alternatives, each compared with Frase using only official pricing and product pages.
Quick verdict
Frase is still a strong pick for solo creators and small teams that want research, writing, publishing and daily AI search tracking in one place. If you're leaving because of price or volume, NeuronWriter gives you more documents for less. Surfer suits teams that optimize at volume. Scalenut fits agencies that need unlimited seats. Koala suits publishers who want many finished articles, and Writesonic suits brands focused mainly on AI answers.
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A cheaper SERP optimizer with more documents
$23/mo, or $230/yr
Visit NeuronWriter (affiliate link) -
High-volume optimization and planning tools
$49/mo billed yearly
Visit Surfer (affiliate link) -
Unlimited seats and domains at a fixed price
$59/mo monthly (annual promo running)
Visit Scalenut (affiliate link) -
Many finished articles for less
$25/mo; free start
Visit Koala (affiliate link) -
More AI search prompts per dollar
$79/mo billed yearly
Visit Writesonic (affiliate link)
Frase at a glance
Starter $39/mo yearly ($49 monthly), 1 seat/1 site, 10 articles, 50 audit pages, 20 AI Visibility prompts; Professional $103/$129, 3/5, 40 articles, 250 audits, 50 prompts; Scale $239/$299, 5/10, 100 articles, 1,000 audits, 75 prompts; Enterprise custom. Extra seats $29/mo. MCP/CLI/API on every plan. 7-day trial, no card.
| Plan | Yearly | Monthly | Seats / sites | Articles | Audit pages | AI Visibility prompts |
|---|---|---|---|---|---|---|
| Starter | $39/mo | $49/mo | 1 / 1 | 10 | 50 | 20 (ChatGPT, Google AI) |
| Professional | $103/mo | $129/mo | 3 / 5 | 40 | 250 | 50 (+ Perplexity) |
| Scale | $239/mo | $299/mo | 5 / 10 | 100 | 1,000 | 75 (+ Claude, Gemini) |
| Enterprise | Custom | Custom | Custom | Custom | Custom | Custom |
Extra seats cost $29/mo each on Professional and Scale. Starter holds at its limits, while Professional and Scale can switch on pay-as-you-go. All plans include MCP, a CLI and API requests (5,000 to 50,000 a month), and the 7-day trial needs no card.
Why people look elsewhere
- Low article volume. 10 articles a month on Starter and 40 on Professional. Surfer Discovery includes 120 documents, NeuronWriter Bronze 25, and Koala Starter 45,000 words.
- One seat on Starter. Team features (roles and permissions, 3 seats) start at Professional ($103/mo yearly), and extra seats cost $29 each.
- No keyword research tool listed. Frase's pricing page doesn't list a keyword research or clustering tool. Surfer (from Standard) and Scalenut (every plan) do.
- White-label and client portals are Enterprise-only. Agencies wanting branded reporting need a custom plan; Scale offers exportable client reports.
- Internal linking suggestions start at Professional. Koala adds internal links automatically on every paid plan.
- No permanently free plan, only the 7-day trial.
Comparison table
| Feature | Frase | NeuronWriter | Surfer | Scalenut | Koala | Writesonic |
|---|---|---|---|---|---|---|
| Entry price | $39/mo yearly, $49 monthly | $23/mo, $230/yr | $49/mo yearly, $59 monthly | $59/mo monthly; $21/mo promo yearly | $25/mo | $79/mo yearly |
| Entry volume | 10 articles | 25 documents | 120 documents | 5 articles (15 on promo) | 45,000 words | 15 articles |
| Entry seats | 1 | Read-only sharing (unlimited members from Gold) | 1 | Not stated | No seat limit stated | 1 |
| AI search tracking (entry) | 20 prompts, daily | 5 questions | None | 10 prompts, weekly | Not stated | 50 prompts, daily |
| Keyword research / clusters | Not listed on pricing page | Content planner | From Standard | Every plan | Not stated | Google Keyword Planner data source |
| API / MCP | Every plan | From Gold | MCP from Pro; API on Peace of Mind | Not stated | Every paid plan | Not stated |
| Free start | 7-day trial, no card | 7-day trial | "Start for Free"; terms not stated | 7-day trial | Free, 5,000 words | Free, no card |
Alternatives to Frase
#1 NeuronWriter
Best cheaper Frase alternative
Pricing: Bronze $23/mo ($230/yr) to Diamond $117/mo. Unlimited members from Gold ($69).
Choose it if: You mainly need an optimizer and want more documents or seats for your money.
How it compares with Frase
- More documents for less: Bronze has 25 a month for $23, versus Frase Starter's 10 articles for $39 yearly.
- Unlimited team members from Gold ($69), versus Frase's 3 seats at $103 yearly.
- Lighter AI search tracking: 5 to 20 monitored questions, with a paid add-on for more (priced after login), versus Frase's 20 to 75 daily prompts across named AI platforms.
- Integrations (Search Console, WordPress, Shopify) from Gold; Frase publishes to WordPress, Webflow, Sanity and Wix on every plan.
- API/MCP from Gold; Frase has them on every plan.
Pros
- Lowest price for SERP optimization
- 30-day refund on your first plan; 7-day trial on Gold terms
- Plagiarism checks and your own OpenAI key from Gold
Cons
- No Content Guard-style decay monitoring stated
- Fewer CMS options than Frase
NeuronWriter is a SERP-based content optimizer and planner ("Content Optimization & AI Visibility Platform") with more monthly documents than Frase at a lower price.
#2 Surfer
Best Frase alternative for volume and planning
Pricing: Discovery $49/mo yearly ($59 monthly), 120 docs; Standard $99/$119, 360 docs; Pro $182/$219; Peace of Mind $299/$359, unlimited*.
Choose it if: You optimize a lot of content and want keyword and topical planning built in.
How it compares with Frase
- Much higher volume: 120 to 360 documents versus 10 to 100 articles. The units differ.
- Keyword Research from Standard; Topical Map, Content Ideas & Coverage Gap and cannibalization reports from Pro.
- More seats at the top: 10 on Peace of Mind versus 5 on Frase Scale.
- AI search tracking costs more to start: none on Discovery and weekly ChatGPT-only on Standard, versus daily tracking on every Frase plan.
- API only on Peace of Mind, versus every Frase plan.
- Surfer calls its Content Score "the gold standard in the industry" (Surfer's claim).
Pros
- High document allowances
- Strong planning and collaboration features from Standard and Pro
- "Works with all languages"
Cons
- Higher entry price than Frase Starter
- Annual plans charged upfront; annual credits reset yearly
- Free-start terms not stated
Surfer is the established content optimizer. It has far more documents per plan than Frase, plus keyword research and topical planning.
#3 Scalenut
Best Frase alternative for agencies and clusters
Pricing: Starter $59/mo ($21 promo); Plus $89/$31; Professional $199/$70 unlimited members/workspaces. Promo non-refundable.
Choose it if: You're an agency or multi-site team that needs unlimited seats or keyword clustering.
How it compares with Frase
- Unlimited team members and workspaces on Professional ($199 monthly), versus Frase Scale's 5 seats and 10 domains at $299 monthly.
- Keyword clusters on every plan, plus an advanced keyword planner and cannibalization analysis on Professional.
- Weekly prompt refresh, versus Frase's daily monitoring.
- Auto-publish to WordPress and Shopify from Plus; Frase publishes to more CMSs on every plan.
- API access isn't stated on Scalenut's pricing page.
Pros
- Unlimited seats and domains at a fixed price
- Dedicated CSM on Professional
- Low annual pricing during the promo
Cons
- Starter at monthly pricing is thin
- Promo is non-refundable and its end date isn't stated
Scalenut offers a similar mix (AI search tracking, GEO articles, optimization and audits), adds keyword clusters on every plan, and removes seat limits on Professional.
Dated offer (checked Oct 23, 2026): "Black Friday Early Access": 65% off and 3X limits on annual plans only. The FAQ says it's non-refundable with limited slots; no end date is shown. The page also still carries older FAQ text about a 60%-off deal. Check the live checkout before buying.
#4 Koala
Best Frase alternative for article volume
Pricing: Free $0; Starter $25/mo (45,000 words); Professional $49; Boost $99. Annual saves 20%. Up to Scale III $2,000/mo.
Choose it if: You need lots of new articles published cheaply and don't need AI search tracking.
How it compares with Frase
- More output for less money, measured in words rather than articles.
- Automatic internal links on every paid plan; Frase's suggestions start at Professional.
- Publishes to WordPress, Shopify, Webflow, Ghost and webhooks; Frase covers WordPress, Webflow, Sanity, Wix and FraseCMS.
- No AI search tracking listed, while Frase includes daily tracking on every plan.
- No decay monitoring like Content Guard stated.
Pros
- Free start with no card
- Unused allowance rolls over (up to 3 months) on monthly plans
- 15-day refund if usage is low
Cons
- Less of a research and refresh workflow
- Premium models count 2x or 3x against your words
If Frase's 10 to 40 articles a month feel restrictive, Koala sells by the word. Starter's 45,000 words at $25 can cover many long articles, and Koala publishes them for you.
#5 Writesonic
Best Frase alternative for AI search visibility
Pricing: Starter $79/mo yearly (~$99 monthly), 50 daily prompts; Basic $199/~$249; Growth $399/~$499.
Choose it if: AI answer visibility is your main KPI and you need more prompts.
How it compares with Frase
- More prompts: 50 daily on Starter versus Frase Starter's 20, at about twice the price ($79 vs $39 yearly).
- Platforms on self-serve plans: ChatGPT, Gemini and Google AI Overviews. Frase adds Perplexity on Professional and Claude and Gemini on Scale.
- Higher entry price and fewer projects (1 or 2) below Enterprise.
- Integrations listed: Google Search Console, WordPress, GA4 and Looker Studio.
- 7-day no-questions-asked refund; free start with no card.
Pros
- More AI search prompts per plan
- Sentiment analysis on Growth
Cons
- Much more expensive than Frase Starter
- Not stated to include a SERP-based content score editor like Frase's
If what you value most in Frase is AI Visibility, Writesonic, now an AI search visibility (GEO) platform, tracks more prompts at each price, with AI agents, articles and audits bundled in.
When to stick with Frase
Frase is still the better choice if:
- You want one tool from research to publishing: briefs, drafting "in your voice," SEO and GEO scores, and CMS publishing (or free FraseCMS hosting up to 100,000 views).
- You want daily AI search tracking on the cheapest plan, with 20 prompts across ChatGPT and Google AI.
- You care about refreshing old content. Content Guard catches pages slipping on Google and writes the fix.
- You want API, MCP and CLI access without a top-tier plan.
- You need predictable bills. Starter holds at its limits.
- You write in many languages. Frase says it writes "natively in 70+ languages."
How we chose
We haven't run hands-on tests on these tools yet, so this ranking is provisional. We compared each alternative with Frase on:
- Entry price and the upfront yearly cost.
- Volume: articles, documents or words a month.
- Seats and sites.
- AI search tracking: prompts, platforms and refresh rate.
- Publishing and integrations.
Only official pricing and product pages are used. Missing facts are marked "not stated." See our methodology.
Who should choose what
- Budget solo blogger: NeuronWriter.
- High-volume optimizer or team needing topical planning: Surfer.
- Agency needing unlimited seats and domains: Scalenut.
- Niche-site publisher needing many articles: Koala.
- Brand team focused on AI answers: Writesonic.
- Solo creator or small team wanting research to publish to tracking in one tool: stay with Frase.
FAQs
What is the best alternative to Frase?
It depends on why you're leaving. NeuronWriter is the best cheaper optimizer, Surfer is best for volume and planning, and Scalenut is best for unlimited seats. This ranking is provisional until we test the tools.
Is there a cheaper alternative to Frase?
Yes. NeuronWriter ($23/mo, or $230/yr) and Koala ($25/mo) both cost less than Frase Starter ($39/mo yearly, $49 monthly). Scalenut's annual promo ($21/mo) is cheaper but is billed yearly and non-refundable.
Which Frase alternative gives more articles?
Surfer Discovery includes 120 documents a month, and Koala Starter 45,000 words. NeuronWriter Bronze has 25 documents, versus 10 articles on Frase Starter.
Which Frase alternative has keyword research?
Surfer includes Keyword Research from Standard. Scalenut includes keyword clusters on every plan and an advanced keyword planner on Professional. Frase's pricing page doesn't list a keyword research tool.
Does any alternative track AI search like Frase does?
Yes. Writesonic (50 prompts daily on Starter), Surfer (from Standard, or its AI Search Analytics plan), Scalenut (weekly) and NeuronWriter (5 to 20 questions). Koala doesn't list AI search tracking.
Does Frase have a free plan?
No permanently free plan is listed. There's a 7-day trial with no card that unlocks Professional features, capped at 5 articles, 50 audit pages, 25 AI prompts and 3 seats.
Can I migrate my Frase content to another tool?
None of these pricing pages describes a Frase import tool. Most alternatives connect to WordPress or Google Search Console, so you can pick up published content there.
Final verdict
Frase is still a strong pick for solo creators and small teams that want research, writing, publishing and daily AI search tracking in one place. If you're leaving because of price or volume, NeuronWriter gives you more documents for less. Surfer suits teams that optimize at volume and want keyword planning. Scalenut fits agencies that need unlimited seats. Koala suits publishers who want many finished articles, and Writesonic suits brands focused mainly on AI answers.
Notes
- Unlimited as marked by Surfer on its pricing page; Surfer does not define the limits on that page.
- Ranking order is provisional based only on official pricing/product pages.
Sources
- Frase pricing (checked Oct 23, 2026)
- NeuronWriter pricing (checked Oct 23, 2026)
- Surfer pricing (checked Oct 23, 2026)
- Scalenut pricing (checked Oct 23, 2026)
- Koala pricing (checked Oct 23, 2026)
- Writesonic pricing (checked Oct 23, 2026)
How we research these pages: How we test.